Event Tech Live

Reading the Room: What Two Decades in the Umpire's Chair Taught Me About Event Operations

Event Tech Live London 2026 · Thursday, 12 November 2026 · 13:20 – 13:50 · Experiential & Engagement Stage

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Experiential & Engagement Stage Duo / Fireside Chat

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Don Romeka Speaker
CEO/Owner · IntelliEvent

Don grew up working for his father’s industrial supply business in Sun Valley, CA, where he developed a passion for entrepreneurship and small business. His father’s constant quote, “It’s not the number of years you live, it’s the number of events you live,” has helped guide Don’s life. He earned his BS in Mechanical Engineering at Santa Clara University then joined Triad Systems Corporation, a leading supplier of software solutions for the automotive, hardlines and lumber industries. After Triad was acquired in 1996 for $200 million, Don moved on to Unocal/76 Products. While at 76 Products, Don helped roll out their new franchise Auto Pulse for 700 service stations. After 76 Products was acquired for nearly $2 billion, Don started IntelliEvent. He and his wife Tina reside in Monterey, CA, where they raised John, Anna and Abe. Don is an active member of the Silicon Valley Executive Network and loves all sports—especially golf, basketball, SUPing and fishing.

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Richard Haigh Speaker
Director - European Business Development · IntelliEvent

Richard Haigh is Director of European Business Development at IntelliEvent, the operations platform for AV, lighting, and event production companies since 1998. Before joining IntelliEvent, Richard spent two decades officiating professional tennis, chairing matches at all four Grand Slam tournaments and two Olympic Games.

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