Podcast Stage Podcast
Register to attend Open in live agenda View full agenda
Quintessential Conversations is a podcast in which Suyin Aerts has timeless, in-depth conversations with inspiring guests. With the mission: 'Every answer deserves a Quintessential Question.'
In this episode we talk about what makes an event truly successful beyond attendance, ROI and impressive numbers. We measure registrations, engagement, leads and revenue. But can we measure the value of a conversation that changes someone’s life?
The central quintessential question: If attendance and revenue are not enough, how do we know an event has truly succeeded?
Speakers
Jeremy Basset is the Founder & CEO of Super Benji, an AI sales platform built specifically for the events industry. Benji helps event organisers find and engage the right sponsors and exhibitors, using AI to research prospects and create highly personalised email and LinkedIn outreach at scale.
Super Benji is already working with event businesses ranging from independent organisers to some of the world’s largest events companies, helping commercial teams spend less time prospecting and more time building relationships and closing deals.
Before launching Super Benji, Jeremy founded innovation consultancy Co:cubed, working with more than 50 of the Fortune 100. Prior to that, he spent 14 years at Unilever, where he launched and led the Unilever Foundry, the company’s global platform for working with startups. Originally from Australia and now based in Oxford, Jeremy has an MBA from London Business School.
Suyin Aerts is a Belgian entrepreneur, multilingual moderator, journalist, author and podcast host. Her unconventional career spans professional ballet, acting, television, fashion and entrepreneurship at X-Treme Creations.
She has received several awards, including Networker of the Year Belgium, the Wintrade Award for Women in Media and Women in Circular & Sustainable Economy.
Suyin hosts international events, television and podcasts. She is the author of Time for the Creative Generalist and 10 Quintessential Questions and launched her talk show, Quintessential Conversations with Suyin Aerts, in 2026.
Her motto: “To get the right answers, we must first ask the right questions.”