Event Tech Live

What the building knows: using venue data to grow your show

Event Tech Live London 2026 · Thursday, 12 November 2026 · 11:00 – 11:45 · Main Stage

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Main Stage Panel Discussion

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Rich Belcher Panel Chair Person
Managing Director · First Sight Media

Rich has 20 years’ experience in video streaming and event production. He is the Managing Director of the multi-award-winning filming and streaming partner, First Sight Media. The company specialises in virtual, hybrid and live events and have become one of the most successful technical production providers within the UK’s event industry.

Excellent at implementing the right technology to create the perfect solution, Rich is always ahead of the game when it comes to the latest tech innovations. As an experienced production specialist, he has a proven track record of drawing out a client’s vision and delivering beyond expectations.

Ambassador for SpecialEffect, a charity that's helping everyone with disabilities to enjoy video games for fun, inclusion and rehabilitation.

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Richard Harris Panellist
Technology Director · Olympia London

Richard Harris is the Technology Director at Olympia Events, the team responsible for managing the historic event venues at Olympia, alongside the new International Convention Centre and The Addison premium lounge.

Richard leads the technology strategy for Olympia Events, ensuring that technology is directly aligned with business goals and KPIs, and acts as a key enabler for growth across sales, operations and customer experience.

His remit spans IT operations, large-scale digital transformation, cybersecurity, digital marketing, data systems and the integration of technology across customer, organiser and operational touchpoints. He brings extensive experience in senior technology leadership roles within complex, customer-facing and live environments, where reliability, scalability and performance are critical.

Prior to joining Olympia Events, Richard held senior roles across events, marketing, ticketing and sport. He was Director of Client Services at Two Circles, where he played a central role in driving significant revenue growth and helping establish the business as one of the fastest-growing sports agencies globally. Prior to this, he was Head of Ticketing, Membership and New Events at Rugby Football Union, and was part of the organising committee for the Rugby World Cup 2015. He also contributed to the London 2012 Olympic Games as Ticketing Technology Manager.

At Olympia Events, Richard is focused on delivering robust, future-ready digital infrastructure that supports world-class exhibitions, conferences and live experiences, while underpinning the venue’s ongoing evolution into a global destination for culture, entertainment and events. His work enables seamless event delivery and supports enhanced digital capabilities for organisers and visitors alike.

Maximizing value for sponsors and creating new revenue models through AI agents Wednesday, 11 November 2026 · 11:55 – 12:25 · Main Stage Max Gabriel, Narisa Wild Beyond the Heatmap: Using Photo Mapping to Prove Hard Pipeline Thursday, 12 November 2026 · 11:55 – 12:25 · Main Stage Adam EL-Bir, Mark Hutchinson From Data to Decisions: How Organisers Are Turning Event Insight into Revenue Thursday, 12 November 2026 · 12:00 – 12:30 · MarTech & Growth Stage Julie Adlington, Matt Wilson +2