Event Tech Live

Global Scale, Local Impact: Creating Consistent Event Experiences Worldwide

Event Tech Live London 2026 · Wednesday, 11 November 2026 · 15:20 – 16:05 · Main Stage

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Main Stage Panel Discussion

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Alex Collins Panellist
Head of Sales (EMEA & NA) · One World Group

Alex Collins is Head of Sales at One World Group, a global leader in IT rental solutions for the events and corporate sectors. With a strong track record in international sales leadership, Alex is also a passionate developmental manager who dedicates his time to equipping sales teams with the tools, strategies, and confidence they need to succeed in fast-paced, client-facing environments.

At the heart of Alex’s approach is a commitment to excellence, ensuring every client interaction is meaningful, consultative, and aligned with the unique goals of the customer. He plays a key role in shaping and refining best practices across the sales cycle, while driving growth across diverse markets including Europe, the Middle East, and North America.

Alex brings this global perspective to his work, helping clients scale and deliver outstanding experiences through seamless technology and service.

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Kashif Din Panellist
CEO · One World Group

Kashif Din is the Founder and CEO of One World Group, global leaders in event technology and staffing solutions.

Under Kashif’s leadership, One World has expanded into an award-winning global organisation with 13 offices across 13 countries. The business has achieved sustained and organic growth over the past 15 years, driven by a client-first philosophy, operational excellence, and a commitment to innovation.

Renowned for his "Find a way or make a way" mindset and deep understanding of service delivery and technology, Kashif has built a company that is trusted by leading brands and event agencies worldwide. He has developed a high-performing international team of operational specialists, enabling seamless execution across IT hardware rentals, logistics, technical staffing, and strategic partnerships.

Outside of business, Kashif is an avid traveller and licensed private pilot, combining his passion for exploration with a global perspective that influences his leadership style.

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Cheaper or worth more? The argument about what AI is really for in events Wednesday, 11 November 2026 · 11:00 – 11:45 · Main Stage Maanas Mediratta, Robin Booth +2 The intelligent event: How AI is transforming planning, delivery and impact Thursday, 12 November 2026 · 10:00 – 10:30 · AI & Innovation Stage David Watt Feel Everything, Measure Everything. How much data is too much data? Thursday, 12 November 2026 · 13:20 – 13:50 · AI & Innovation Stage David McClelland